Finding your colour balance - Light as a Lash

HEY REDHEAD® fits all fair lashed creatures

Hey Redhead Mascara Blonde lashes Gingerlicious Light as a Lash Redhead mascara Blonde mascara Natural mascara redhead lashes

Unique look - natural toned mascara

Celebrate and embrace your fair lashes!

The shade Gingerlicious lets natural beauty shine though and provides a highly professional make-up look.

  • You don't need to worry about perfect application as Gingerlicious matches the deeper colours in a lighter lash.

Embrace your uniqueness with HEY REDHEAD® Gingerlicious Mascara.

HEY REDHEAD® Mascaras are made in Denmark. Created by Danish make-up artist, Eva Reng-Andersen.

Danish Bjørk, 19, is styled with Gingerlicious Mascara on both her lashes and brows.

  • You can style brows and lashes with Gingerlicious and it gives loads of nutrition and care with built in serum
  • Vitamin E and ricinus oil help your lash and brow grow. Mascara and serum in one product.
Buy Gingerlicious now
Hey Redhead Light as a Lash Mascara in True Redhead. Asian brows. Perfectbrows and lashes.

Creative play with brow and lash

Warmth and colour

Create a unique look introducing warmer earthy tones to your brows and lashes.

For this photo, I paired up with fashion photographer Kasia Bryjak for an epic photoshoot in Denmark.

I spotted Cathrine at a local fashion show where I was doing make-up on the models and I noticed Cathrine has bleached brows and this inspired me to be creative with Light as a Lash, says founder and make-up artist, Eva.

HEY REDHEAD® Model Cathrine is a mix of Danish and Vietnamese beauty with redheaded genes in her family.

Minimal make-up and brows and lashes styled with Light as a Lash in True Redhead.

BENIFIT from serum ingredients

Serum and mascara in one product!

  • Bring nutrion to your lashes with Light as Lash Mascara.
  • You get more serum in this mascara than you get in your usual lash serum. Light as a Lash Mascara contain an valuable combination of Ricinus oil and Vitamin-E (castor oil).
Shop True Redhead
Hey Redhead Light as a Lash Mascara in Gingerlicious. Ash blonde

Ash blonde perfection

Lashes and brows wearing Gingerlicious

Light as a Lash Mascara sculpts your lashes and brows framing eyes in blissful harmony with your blonde hair.

On a blonde lash and brow, Light as a lash provides a subtle and fully professional look to your make-up.

For a daytime look, you can rock any day!

HEY REDHEAD® Model is Danish Emma, who is naturally ash blonde.

  • TIP: Hold your Light as a Lash Mascara in your hands for a minute or two before applying to add some body heat to the product.
  • Always keep your mascara between 15-23 degrees Celcious. Don't leave your mascara in a hot or frozen car.
I must have Light as a Lash
Our models are our clients

Light as a Lash

A natural look on fair lashes.

HEY REDHEAD® mascaras are made from extensive research in make-up artistry on natural redheads and blondes.

  • All of the models you discover at HEY REDHEAD® are our clients from all over the world.

The majority of HEY REDHEAD® models have participated in the testing phase of our mascaras.

By giving their feedback and testing our mascaras during the testing and production phase, our HEY REDHEAD® models and clients helped shape the mascaras.

Read more about the story behind the brand.

Story behind the brand

Hey Redhead®

Your mascara has arrived!

We have been searching high and low.

Always looking for a softer and more natural mascara options.

Make-up for redheads is hard to find.

Inventing a high end mascara was the starting point for HEY REDHEAD® as a brand.

The founder is a redheaded make-up artist from Denmark, Eva Reng-Andersen.

We truly hope, you will embrace Hey Redhead® mascaras.

SHIPPING

  • We ship Hey Redhead® mascaras to most countries within the EU. If you don't find your country in the shipping list, contact us.
Shop your first redhead mascara

Wearing True Redhead

Light as a Lash

We went down to the Fjord to enjoy golden hour light and shoot a couple of pics of redhead lashes and brows wearing True Redhead.

Nikita and Christian are both Danish, natural redheads.

Nordic, golden hour light, summer day, natural redhead looks.

Hey Redhead®, True Redhead is created for the redheaded lashes and you can see how the colour enhances the lashes on Nikita and Christian whithout altering their natural looks.

Shop - True Redhead

Pro section

On camera, make-up on set

For professional make-up artists, Light as a Lash is a game changer.

Accentuate lashes in a natural way, that appears much lighter and in tune with the colours of the talent, makes life easy on set.

  • HEY REDHEAD® has European Trademark.
Shop for your make-up kit

Pro section

Brows on camera

Create the perfect synergy effect between lashes and brows.

Add a bit of Light as a Lash onto your fan brush.

Add the product directly from the mascara brush to the fan brush.

  • In this way, Light as a Lash mascara works perfectly on brows and creates the most natural and long wearing brow.

Between takes, touch up easily by adding a little liquid for example lash or brow serum and go over the brow with a spoolie brush or mascara fan brush.

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The build of the brush

Multi dimensional brush

The brush is designed with a curvy sides and straight sides.

Versatile design that gives you full control over application and allows your creativity and artistry to sore to new levels.

Mind the gap

The middle section of the application brush holds a flexible gap!

  • The gap in the middle of the brush is bendy and collects bulk and keeps it flowing. Ensuring even layers and the ultimate finish.

Light as a Lash

Pink (cold) tones in your skin tone

Tone redness down with your mascara

If you have pink undertones in your skin, you can match your skin tone by our shade "Gingerlicious".

Black mascara can look harsh. This can be partly due to cool undertones in the skin. Especially if you have clear lashes and brows.

Try Light as a Lash Mascara in Ochre brown

  • Tip: If you don't wear foundation, you will benifit from a softer colour like Gingerlicious
  • Try Gingerlicious combined with bare skin to witness the difference to your overall appearance with the soft ochre brown compared to the usual black mascara.

Experience how Gingerlicious mascara creates a soft and balanced look with a bonus for the apperence of your skin as well.

With Light as a Lash, you can match your skin undertone up to your mascara and brows and that really makes a world of difference.

Discovering which colours work with your undertones is a true pleasure!

Gingerlicious

For blonde lashes

Day time look - soft and natural

Light as A Lash in the shade Gingerlicious brings out the best in a natural blonde look for day time.

Soft and natural. Working with your own colouring, not against your natural colour palette.

Gingerlicious

Bring out what you've got

Accelerate Blondeness

Keeping your blonde lash colour instead of colouring them black or black brown, brings out your blonde type-look further.

If your hair and lashes are darker, and you want to appear more naturally blonde, choose the shade Gingerlicious.

Match brows with lashes using the colour on both brows and lashes. For brows use a brow brush or add product very lightly with the mascara brush.

  • You can use the same product for both lashes and brows.
Gingerlicious

Expression and definition

Being a Redhead - a conversation with Jacky Colliss Harvey