How it's made
Made in Denmark
My mascaras, Light as a Lash Mascara, are produced in Denmark in Europe. I am Danish, born and raised in Denmark and so are the mascaras.
Production in Denmark was the choice all though definitely not the most financially affordable option, it was the optimal quality. The production standards and regulations are some of the highest in the world and this makes me feel safe in the endeavour.
In the video above, you can see me in the factory on the days of production. Actually, the absolute shortest part of the whole process are the days, where the mascara bulk, brush and container are united into one product! But it is a bright highlight of the journey.
My daughter Mejse Reng-Andersen and her friend David recorded the footage from inside the laboratory and factory. I love that my daughter was there as well, right there with me to share that experience of my first mascara production.
- Eva Reng-Andersen, Founder of HEY REDHEAD®